TODAY you should be either readjusting your business to stay productive during this new reality or preparing to speed up your recovery when things get back to normal.
“Facebook usage has surged in every country affected by COVID-19 by a reported 50%. As the NYT put it, “Coronavirus ended the screentime debate. Screens won.”
What should you be doing right now?
Plan for all possible situations.
Best and worse scenarios and create an execution plan for all of them. Will the market be fully open and operational on May 4? or will it be necessary to extend the lockdown for an extra month?
Be sure to create a written to-do list to follow on each situation.
Keep an eye on customer buying patterns.
Do costumers perceive your product or services as essential?
If yes, Adjust your marketing to reflect the benefits of your offer and the accessibility.
If not, How can you provide essential services or products?
Be aware of disruptions on the production chain.
The scarcity of raw materials and the interruption on the international Logistics system is going to cause delays in your ability to deliver your product or service. Make a list of your alternatives and how you can substitute your regular channels.
If you are looking to dominate your industry locally, state-wide, and nationally, give us a call today!
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